Among Latest Top-Tier Organizations to Join the Financial Literacy for All (FL4A) Movement.

Iconic companies commit to join 10-year initiative seeking to engage American families where they live, work and learn.

(Atlanta, GA, August 31, 2022) – Financial Literacy for All, a national initiative to support embedding financial literacy into American culture, today announced the next wave of prominent private sector companies who are committing their organizations to the movement.

General Motors (NYSE: GM), The Hershey Company (NYSE: HSY) and Tyson Foods (NYSE: TSN) join other top-tier organizations including founding members Walmart, Disney, NFL, NBA, Delta Air Lines, Walgreens, Bank of America, Khan Academy, PayPal and Ares Management, and key members BlackRock, Edward Jones, FICO, First Horizon Bank, iHeart Media, Mastercard, NASCAR, Nasdaq, Nextdoor, NIKE, Santander, Shopify, TIME for Kids, Truist, Uber, U.S. Bank and Wells Fargo as part of this first-of-its-kind coalition.

We are honored to have these iconic companies, who represent the best of American ingenuity, lend their influential voice to this movement,” said John Hope Bryant, Founder and CEO of Operation HOPE. “We look forward to collaborating with the innovative leadership at General Motors, The Hershey Company and Tyson Foods to grow our impact as we work to help everyone build a better future.”

Launched May 20, 2021, this 10-year commitment Co-Chaired by Walmart CEO Doug McMillion and Bryant, will reach millions of youth and working adults enabling them to achieve greater financial success for themselves and their families. Underscoring the need for financial capability, the National Financial Educators Council estimates that financial illiteracy costs American families an estimated $352 billion in 2021.

To follow the progress of Financial Literacy for All, please visit  


General Motors (NYSE:GM) is a global company focused on advancing an all-electric future that is inclusive and accessible to all. At the heart of this strategy is the Ultium battery platform, which will power everything from mass-market to high-performance vehicles. General Motors, its subsidiaries and its joint venture entities sell vehicles under the Chevrolet, Buick, GMC, CadillacBaojun and Wuling brands. More information on the company and its subsidiaries, including OnStar, a global leader in vehicle safety and security services, can be found at

About The Hershey Company: The Hershey Company is headquartered in Hershey, Pa., and is an industry-leading snacks company known for bringing goodness to the world through its iconic brands, remarkable people and enduring commitment to help children succeed. Hershey has approximately 19,000 employees around the world who work every day to deliver delicious, quality products. The company has more than 100 brand names in approximately 80 countries around the world that drive more than $8.9 billion in annual revenues, including such iconic brand names as Hershey’s, Reese’s, Kit Kat®, Jolly Rancher and Ice Breakers, and fast-growing salty snacks including SkinnyPopPirate’s Booty and Dot’s Pretzels.

For more than 125 years, Hershey has been committed to operating fairly, ethically and sustainably. Hershey founder, Milton Hershey, created the Milton Hershey School in 1909 and since then the company has focused on helping children succeed.

About Tyson Foods: Tyson Foods, Inc. (NYSE: TSN) is one of the world’s largest food companies and a recognized leader in protein. Founded in 1935 by John W. Tyson and grown under four generations of family leadership, the Company has a broad portfolio of products and brands like Tyson®, Jimmy Dean®, Hillshire Farm®, Ball Park®, Wright®, Aidells®, ibp® and State Fair®. Tyson Foods innovates continually to make protein more sustainable, tailor food for everywhere it’s available and raise the world’s expectations for how much good food can do. Headquartered in Springdale, Arkansas, the Company had approximately 137,000 team members on October 2, 2021. Through its Core Values, Tyson Foods strives to operate with integrity, create value for its shareholders, customers, communities and team members and serve as a steward of the animals, land and environment entrusted to it. Visit


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Lalohni Campbelll, Per Se Media Group                   Kevin Boucher, Operation HOPE                                (404) 593-7145                                                           (213) 479-7833